The Lincoln Project has decided to just drop the hammer on Donald Trump as hard as they can, and they are running a blistering new ad in South Florida calling Trump “impotent” and then relentlessly mocking him over the fact that the Republican Party is being remade without his input. The ad gives the impression that the folks at the Lincoln Project are just out for blood at this point, as Ring of Fire’s Farron Cousins explains.

Farron Cousins is the executive editor of The Trial Lawyer magazine and a contributing writer at DeSmogBlog.com. He is the co-host / guest host for Ring of Fire Radio. His writings have appeared on Alternet, Truthout, and The Huffington Post. Farron received his bachelor's degree in Political Science from the University of West Florida in 2005 and became a member of American MENSA in 2009. Follow him on Twitter @farronbalanced