An advertisement put together by the watchdog group Other98 that intended to air over the 4th of July weekend and criticizing Exxon was banned from airing.

The reasons the ad was denied airtime are unconfirmed but the reported possibilities are bleak.

“There are two possibilities, and we’re not sure which is worse: Exxon is again threatening American media companies into not airing a PSA critical of them; or giant media corporations are deciding to silence us preemptively as a professional courtesy to Exxon.” – Other98.com

Watch the Ad that Exxon doesn’t want you to see here: